Sweets & Snacks Expo

Our PepsiCo client tapped Propac for a quick turn assist for their footprint at the Sweets & Snacks Expo in Las Vegas, and over the course of a just over two weeks we brain stormed, designed, and even 3D modeled the space of their footprint to make sure foot traffic would be clear while expo visitors could enjoy sampling and get to experience the fun of the brands selected.

During the course of the project there were budgetary constraints on top of the quick turn asks we delivered up. We utilized existing structures while modifying them to fit the narrative for each brand booth.

Karl Chester and myself 3D modeled the booths and then arranged them on the available footprint to make sure that each had enough room while allowing for foot traffic and other activiies going on in the area.

CREDITS:

Creative Lead: Nicole Geise (Doritos Protein Booth)

Art Director: Natalie Garza (Good Warrior Booth)

Art Director: Karl Chester (Fiber Pop Booth)

Art Director: John Banks ( NKD Booth)